Nengawhat?
Possibly one of the most tedious tasks of the holiday season is the sending of the nengajo, or new year greeting postcard. In America the "season's greetings" card is something seldomly done, especially by younger folks. And if it is done, the recipient list can be choosy. In Japan, the nengajo is sent by all ages to friends, family, co-workers, customers, clients, etc. Companies even send them to other companies that are either clients or potentials. Kind of takes the meaning out of wishing someone well for the new year, if you ask me. Especially as I don't like to mass produce my greetings.
Generally, the nengajo is in postcard format and features the zodiac animal of the new year. Or, for the astute who print their own at home, perhaps they will contain personal messages about what they've done for the past year and what their new years resolutions might be. Recently, even the electronic nangajo has become popular. Who collects snail-mail addresses anymore, right?
Buying pre-made postcard nengajos are cheap and easy to send and the post office offers a special cheaper stamp price. They even have a lottery draw based on the pre-stamped postcard's serial numbers. I've been incredibly unlucky though. Apparently, all of the cards are collected to be delivered on January 1st but I've received them at various times.
If you're creative, this can be an excellent chance to display your talent. But if you're missing out, why not start the trend within your group of friends? Everyone appreciates a special message during the holiday season!
posted by Fudocom - Rei @ 5:56 PM
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